RFM SEGMENT title: RFM segment (CRM-ANA) (SAP Library - Glossary)
RFM SEGMENT category: CRM Analytics (CRM-ANA)
RFM SEGMENT explained:
The result of segmenting business partners during RFM analysis. How segmentation occurs is determined by the settings made in the segmentation model.
An RFM segment is denoted by a three-figure number, each figure relating to the criteria recency (R), frequency (F), and monetary value (M) that are used to divide up business partners. Business partners are typically divided into five groups for each of the three criteria, thereby generating a total of 5 * 5 * 5 = 125 RFM segments.
More terms such as RFM segment in Dictionary R.
- Manual Requirement Date/Time:
- Help Date and time at which a product is required rfm segment definition.
- Manual Relationship (IS-A-VMS):
- Help between a vehicle and a sales document. The vehicle is assigned to the sales document and thus also assigned to a customer. You can distinguish between tight relationships and loose relationships rfm segment explain.
- Manual Retirement Income:
- Help Remuneration paid to an employee after retirement rfm segment what is.
- Manual Recovery Rate (IS-U-BI):
- Help The amount a customer must pay regularly to a utility company to repay existing debts rfm segment meaning.
- Manual Report Date:
- Help The date on which a Dun ; Bradstreet analyst completes the review of all the information reported about a business. The format of this field is YYYYMMDD rfm segment abbreviation.
